SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Assessment of the effects of advertising on consumers in India and measures of protection

Karandikar, Amaraja

Assessment of the effects of advertising on consumers in India and measures of protection - Mumbai S.N.D.T. Women's University 1996 - (xix) 371p