Normal view MARC view ISBD view

e-Marketing : improving marketing effectiveness in a digital world

Malcolm McDonald and Hugh Wilson

e-Marketing : improving marketing effectiveness in a digital world - Addison Wesley, New Delhi 1999 - xv,163p

ISBN: 81-7808-229-2

Subjects--Facted Index Terms:
Computer Science
MANAGEMENT

Dewey Class. No.: 004.678 McD/Wil

Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

e-Marketing : improving marketing effectiveness in a digital world