APA
edited by Deshpande R., . (1999). Developing a market orientation. Sage, Thousand Oaks: .
Chicago
edited by Deshpande Rohit, . 1999. Developing a market orientation. Sage, Thousand Oaks: .
Harvard
edited by Deshpande R., . (1999). Developing a market orientation. Sage, Thousand Oaks: .
MLA
edited by Deshpande Rohit, . Developing a market orientation. Sage, Thousand Oaks: . 1999.