Normal view MARC view ISBD view

Facets of Indian advertising and consumer behaviour an empirical approach

Khan, Kaleem Mohammed & Khan, Mohammed Naved

Facets of Indian advertising and consumer behaviour an empirical approach - Kanishka, New Delhi 2002 - vii,288

ISBN: 81-7391-447-8

Subjects--Facted Index Terms:
Commerce and Management

Dewey Class. No.: 658.83 Kha/Kha

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Facets of Indian advertising and consumer behaviour an empirical approach