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New Product development : a practical workbook for improving performance

Ian Barclay, Zoe Dann and Philip Holroyd

New Product development : a practical workbook for improving performance - CRC Press, Boca Raton 2000 - x,141p

ISBN: 0-8493-2385-1

Subjects--Facted Index Terms:
Commerce and Management

Dewey Class. No.: 658.575 Bar

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New Product development : a practical workbook for improving performance