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Mastering data mining the art and science of customer relationship management

Michael J A Berry ,Gordon L Linoff

Mastering data mining the art and science of customer relationship management - John Wiley, New York c2000 - xviii,494p

ISBN: 9971-51-369-2

Subjects--Facted Index Terms:
Computer Science

Dewey Class. No.: 001.642 Ber/Lin

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Mastering data mining the art and science of customer relationship management