SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Principles and practice of social marketing an international perspective

Donovan, Rob & Henley, Nadine

Principles and practice of social marketing an international perspective - Cambridge University Press, New Delhi 2011 - xix, 504

978-1-107-64432-8

658.8 Don/Hen