SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Advertising, promotion, and new media

Stafford, Marla R (ed) & Faber, Ronald J (ed)

Advertising, promotion, and new media - Prentice - Hall of India, New Delhi 2005 - xii; 380

81-203-2739-X

659.1 Sta/Fab