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Sales promotion : how to create,implement & integrate campaigns that really work

Mullin, Roddy & Cummins, Julian

Sales promotion : how to create,implement & integrate campaigns that really work - 4th ed - Kogan page limited, Great Britain 2008 - xx,300

ISBN: 0-7494-5474-1

Dewey Class. No.: 658.82 Mul/Cum

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Sales promotion : how to create,implement & integrate campaigns that really work