SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Case studies in marketing the Indian context

Srinivasan, R

Case studies in marketing the Indian context - 5th ed - PHI Learning Private Limited, New Delhi 2012 - xvi,368

978-81-203-4606-2

658.8(54) Sri