APA
Kotler P., . (1999). Kotler on marketing : how to create, win, and dominate markets. The Free Pres: New York.
Chicago
Kotler Philip, . 1999. Kotler on marketing : how to create, win, and dominate markets. The Free Pres: New York.
Harvard
Kotler P., . (1999). Kotler on marketing : how to create, win, and dominate markets. The Free Pres: New York.
MLA
Kotler Philip, . Kotler on marketing : how to create, win, and dominate markets. The Free Pres: New York. 1999.