Normal view MARC view ISBD view

Basic marketing : a global managerial approach

Perreault, William D , McCarthy, E Jerome ,

Basic marketing : a global managerial approach - Irwin Mcgraw-Hill Boston 1999 - xxiv,791

E

Subjects--Facted Index Terms:
Commerce and Management

Universal Decimal Class. No.: 658.8 / Per/McC

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Basic marketing : a global managerial approach