APA
Kotler P. K. K., . (2014). A Framework for marketing management.-5th ed. Noida: Pearson.
Chicago
Kotler Philip Keller Kevin, . 2014. A Framework for marketing management.-5th ed. Noida: Pearson.
Harvard
Kotler P. K. K., . (2014). A Framework for marketing management.-5th ed. Noida: Pearson.
MLA
Kotler Philip Keller Kevin, . A Framework for marketing management.-5th ed. Noida: Pearson. 2014.