APA
Srinivasan R., . (2014). Services marketing : the Indian context.-4th ed. Delhi: PHI Learning.
Chicago
Srinivasan R, . 2014. Services marketing : the Indian context.-4th ed. Delhi: PHI Learning.
Harvard
Srinivasan R., . (2014). Services marketing : the Indian context.-4th ed. Delhi: PHI Learning.
MLA
Srinivasan R, . Services marketing : the Indian context.-4th ed. Delhi: PHI Learning. 2014.