SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Perception of mothers regarding adolescents' tv advertisement viewing and its effect on their buying behaviour (Record no. 126778)

MARC details
000 -LEADER
fixed length control field 00351nam a2200109Ia 4500
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mandal, Maitri
245 ## - TITLE STATEMENT
Title Perception of mothers regarding adolescents' tv advertisement viewing and its effect on their buying behaviour
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mumbai
Name of publisher, distributor, etc. S.N.D.T. Women's University
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 65
720 ## - ADDED ENTRY--UNCONTROLLED NAME
Name Bhatia, Ritu [guide]
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Dissertation
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        SNDT Juhu SNDT Juhu 06/07/2017   301.243 Man JD3314 04/07/2024 04/07/2024 Dissertation