SNDT WOMEN'S UNIVERSITY
BMK Knowledge Resource Centre
Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049
Essentials of marketing : theory and practive for a marketing career (Record no. 130315)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00539nam2200193 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241230b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780367773427 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | E |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brown, David M ; Thompson, Alexander |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing : theory and practive for a marketing career |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii,449 |
| Other physical details | pbk |
| 365 ## - TRADE PRICE | |
| Price amount | P. 47.99 |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | UG |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Admin Service |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | Marketing |
| -- | Career in marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| 999 ## - | |
| -- | 130315 |
| -- | 130315 |
| Withdrawn status | Lost status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Source of acquisition | Cost, normal purchase price | Piece designation (barcode) | Cost, replacement price | Nonpublic note (lost item payment) | Koha item type | Inventory number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| NTB | SNDT Juhu | SNDT Juhu | 30/12/2024 | Maharashtra Book Center | 4183.96 | 088531 | 5229.95 | Juhu/UF/PVP/Admin Service/DAS/UG | Book | 78/25.10.24 |