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Luxury fashion branding : branding, tactics, techniques (Record no. 130383)

MARC details
000 -LEADER
fixed length control field 00497nam a2200193 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250206b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230521674
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title E
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Okonkwo, uche
245 ## - TITLE STATEMENT
Title Luxury fashion branding : branding, tactics, techniques
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Palgrave Macmillan
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent xx, 332
365 ## - TRADE PRICE
Price amount E 74.99
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name UG
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Apparel Manufacture
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Fashion branding
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
999 ## -
-- 130383
-- 130383
Holdings
Withdrawn status Lost status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Source of acquisition Cost, normal purchase price Piece designation (barcode) Cost, replacement price Nonpublic note (lost item payment) Koha item type Inventory number
      NTB SNDT Juhu SNDT Juhu 27/01/2025 Bombay Books 5185.56 088562 6914.08 Juhu/UF/Apparel Manufactures/PVP/UG Book 437/08.10.24