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Why Do Young Kyrgyz Individuals Use Instagram? An Investigation of the Impacts of Surveillance/Knowledge About Others, Documentation and Self-expression Factors (Record no. 130557)

MARC details
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gülgün Afacan Adanır
245 ## - TITLE STATEMENT
Title Why Do Young Kyrgyz Individuals Use Instagram? An Investigation of the Impacts of Surveillance/Knowledge About Others, Documentation and Self-expression Factors
300 ## - PHYSICAL DESCRIPTION
Extent p297-312
520 ## - SUMMARY, ETC.
Summary, etc. biblio.abstract This study investigated the motivational factors that impact Instagram use among young Kyrgyz individuals. The theoretical framework was based on the uses and gratifications theory (UGT). In this respect, the study considered a target group actively using the Internet and social media applications. The study sample covers 515 Kyrgyz individuals between 14 and 23. Data from the sample were collected through a questionnaire based on the UGT. The study adopted a quantitative approach; hence, statistical approaches such as factor analysis, multivariate analysis of variance and correlation analysis were employed for the data analysis. According to the study results, three factors are related to Instagram use among young Kyrgyz individuals. These three factors were surveillance/knowledge about others, documentation and self-expression. The study’s results additionally demonstrated that demographic characteristics (age, gender, status of individuals, time spent on Instagram) have a different impact on individuals’ Instagram use. While gender affected only the documentation factor, time spent on Instagram was significant in all three factors: surveillance/knowledge about others, documentation and self-expression.
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Subject <a href="Instragram ">Instragram </a>
-- <a href="use and grantification theory ">use and grantification theory </a>
-- <a href="factors">factors</a>
-- <a href="social media">social media</a>
-- <a href="Kyrgyz Republic">Kyrgyz Republic</a>
773 0# - HOST ITEM ENTRY
Host Biblionumber 125263
Host Itemnumber 110670
Place, publisher, and date of publication New Delhi Sage Publication India
Title Media Watch
International Standard Serial Number 0976-0911
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Journal Article
773 0# - HOST ITEM ENTRY
-- JP378
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- ddc

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