SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Effects of Risk Perception on Climate Change Special Events: A Focus on Value-Attitude-Behavior Model (Record no. 131303)

MARC details
000 -LEADER
fixed length control field 01918nam a2200145 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250306b |||||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jong Yoon Lee
245 ## - TITLE STATEMENT
Title Effects of Risk Perception on Climate Change Special Events: A Focus on Value-Attitude-Behavior Model
300 ## - PHYSICAL DESCRIPTION
Extent P.25-36
520 ## - SUMMARY, ETC.
Summary, etc. biblio.abstract Purpose : This study explored the consumer effect of climate change-themed public events. The value-attitude-behavior (VAB) model was used to model and validate the role of climate change risk perception.<br/><br/>Methodology : An analysis of hierarchical regression was performed on the data gathered from the survey. The data analysis tool utilized was SPSS.<br/><br/>Findings : As a result of the analysis, personal susceptibility and social susceptibility had a positive effect on the value of climate change-themed public events. Severity perception was also found to affect event value. Politically progressive orientation, social susceptibility, and severity perception were influencing event attitudes. It was found that political orientation and social susceptibility affected event participation behavior.<br/><br/>Practical Implications: The study’s findings have consequences for how attendees’ perceptions of danger are accounted for in the VAB model for public events with a climate change theme. Moreover, event planning has practical ramifications since, for an event with a particular subject, how the theme is perceived is crucial.<br/><br/>Originality : The current work, in contrast to other research on risk perception, constructs an extended VAB model that includes political orientation in addition to risk perception.
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Subject <a href="climate change event">climate change event</a>
-- <a href="political orientation">political orientation</a>
-- <a href="risk perception">risk perception</a>
-- <a href="severity perception">severity perception</a>
-- <a href="and value-attitude-behavior (VAB) model">and value-attitude-behavior (VAB) model</a>
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jong Woo Jun
773 0# - HOST ITEM ENTRY
Host Biblionumber 80314
Host Itemnumber 112040
Place, publisher, and date of publication India Associated Management Consultants
Title Indian Journal of Marketing
International Standard Serial Number 0973 8703
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Journal Article
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Piece designation (barcode) Koha date last seen Price effective from Koha item type
    Dewey Decimal Classification     SNDT Juhu SNDT Juhu 06/03/2025   JP332.2.2 06/03/2025 06/03/2025 Journal Article