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Actual Usage Behavior Toward Generative AI-Based Fashion Shopping Platforms (GAIFSP) : Perspectives from DeLone and McLean’s Information Systems Success Model (Record no. 131744)
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| fixed length control field | 01970nam a2200133 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250623b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Debarun Chakraborty |
| 245 ## - TITLE STATEMENT | |
| Title | Actual Usage Behavior Toward Generative AI-Based Fashion Shopping Platforms (GAIFSP) : Perspectives from DeLone and McLean’s Information Systems Success Model |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | P 29-43 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. biblio.abstract | Purpose : This study focused on actual use behavior towards Generative AI-based Fashion Shopping Platforms (GAIFSP), intention to use, and factors influencing it by adopting the DeLone and McLean information systems success model as the theoretical foundation. The specific research objectives were to investigate the relationship of system quality, information quality, and service quality with users’ intention to know and actual use of the systems.<br/><br/>Methodology : The research used a descriptive research design and a purposive sampling technique. A total of 440 respondents responded to the questionnaire.<br/><br/>Findings : People who were systematic and had high standards for the system design with effectiveness and accuracy in the information received were likely to have strong engagement with the platform. Unlike other types of innovative products, though, the habit of GAIFSP did not moderate the relation between intention and actual use; this could be attributed to the fact that GAIFSP was a new product.<br/><br/>Implications : Building on the theory, the study further included the introduction of the DeLone and McLean model to understand generative AI. It also has managerial implications for platform design, user assistance, and strategies aimed at user retention.<br/><br/>Originality : It provided a deeper understanding of the role of generative AI in achieving sustainable approaches. |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Subject | <a href="GAIFSP">GAIFSP</a> |
| -- | <a href="DeLone and McLean IS success model">DeLone and McLean IS success model</a> |
| -- | <a href="habit">habit</a> |
| -- | <a href="actual use.">actual use.</a> |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 80314 |
| Host Itemnumber | 112303 |
| Place, publisher, and date of publication | India Associated Management Consultants |
| Title | Indian Journal of Marketing |
| International Standard Serial Number | 0973 8703 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Piece designation (barcode) | Koha date last seen | Price effective from | Koha item type |
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| Dewey Decimal Classification | SNDT Juhu | SNDT Juhu | 23/06/2025 | JP586.2 | 23/06/2025 | 23/06/2025 | Journal Article |