SNDT WOMEN'S UNIVERSITY
BMK Knowledge Resource Centre
Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049
Advertising,promotion,and new media (Record no. 38157)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00348nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-203-2739 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 Sta/ Fab |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stafford, Marla R & Faber, Ronald J |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising,promotion,and new media |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Prentic-Hall, New Delhi |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,380 |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | Commerce and Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SNDT Juhu | SNDT Juhu | 01/06/2007 | 659.1 Sta/ Fab | 058926 | 07/07/2025 | 19/03/2024 | Book |