SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Marketing Management (Record no. 40407)

MARC details
000 -LEADER
fixed length control field 00450nam a2200157Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-333-93719-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 Ram/Nam
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramaswamy, V S & Namakumari, S
250 ## - EDITION STATEMENT
Edition statement 3rd ed
245 ## - TITLE STATEMENT
Title Marketing Management
Remainder of title planning,implementation & control
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Macmillan, New Delhi
Date of publication, distribution, etc. 1990
300 ## - PHYSICAL DESCRIPTION
Extent xxxv,748
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Commerce and Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Data Conversion warning: Invalid Date: 20071712
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        SNDT Juhu SNDT Juhu 01/01/1990   658.8 Ram/Nam 059429 07/07/2025 19/03/2024 Book