SNDT WOMEN'S UNIVERSITY

BMK Knowledge Resource Centre

Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049

Marketing in the public sector (Record no. 45675)

MARC details
000 -LEADER
fixed length control field 00401nam a2200133Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-317-0958-2
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 Kot/Lee
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip & Lee, Naney
245 ## - TITLE STATEMENT
Title Marketing in the public sector
Remainder of title aroadmap for improved performance
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Wharton school publishing, India
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xv,332
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Data Conversion warning: Invalid Date: 2009113
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        SNDT Juhu SNDT Juhu 01/01/1990 499.00   658.8 Kot/Lee 061213 07/07/2025 499.00 19/03/2024 Book