SNDT WOMEN'S UNIVERSITY
BMK Knowledge Resource Centre
Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049
Neuromarketing : a peep into customer's minds (Record no. 76957)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00382nam a2200157Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342/Sha |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharma, J K; Singh, Deepali; Deepak, K K; Agrawal, D P |
| 245 ## - TITLE STATEMENT | |
| Title | Neuromarketing : a peep into customer's minds |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | PHI Learning |
| Date of publication, distribution, etc. | 2010 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers's discount category | 20 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi,260 |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Title point value | NTB |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | PG |
| 546 ## - LANGUAGE NOTE | |
| Language note | E |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SNDT Juhu | SNDT Juhu | 31/12/2015 | Books World | 350.00 | 564/07.01.2016 | 658.8342/Sha | 076107 | 07/07/2025 | 350.00 | 04/04/2024 | Book |