APA
Rapp S. &. C. T., . (1990). The great marketing turnaround : the age of the individual and how to profit from it. Plume Book, New York: .
Chicago
Rapp Stan & Collins Tom, . 1990. The great marketing turnaround : the age of the individual and how to profit from it. Plume Book, New York: .
Harvard
Rapp S. &. C. T., . (1990). The great marketing turnaround : the age of the individual and how to profit from it. Plume Book, New York: .
MLA
Rapp Stan & Collins Tom, . The great marketing turnaround : the age of the individual and how to profit from it. Plume Book, New York: . 1990.