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Marketing nuggets conceptual dimensions in marketing
Publication details: Vikas, New Delhi 1998Description: xi,362ISBN:- 81-259-0538-3
- 658.827 Kum
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Book | SNDT Juhu | 658.827 Kum (Browse shelf(Opens below)) | Available | 048896 |
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| 658.827 Kap Strategic brand management : creating and sustaining brand equity long term | 658.827/Kel Strategic brand management 5th ed. | 658.827 Kum Managing Indian brands : marketing concepts and strategies | 658.827 Kum Marketing nuggets conceptual dimensions in marketing | 658.827/Kum/Kri Advertising, brands and consumer behaviour : the Indian context | 658.827 Lin/And Brand building on the internet | 658.827 Mat Brand management: text and cases |
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