Advertising : trends and cases

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Publication details: ICFAI University, Hyderabad 2002Description: vi,200pISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	658.134 Sre (Browse shelf(Opens below))	Available	055487

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Previous	658.1145 Ulr Managing corporate culture : leveraging diversity to give India a global competitive edge	658.1147 Dav/Spe The Extended enterprise : gaining competitive advantage through collaborative supply chains	658.1149 Par Global business environments : understanding multicultural behavior	658.134 Sre Advertising : trends and cases	658.145 Sen/Gup Managing global competitiveness : what Indian companies must do?	658.15 Ahm Management accounting	658.15 Ant/Gov Management control systems	Next

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