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Marketing : origins, concepts, environment

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Publication details: Business Press Austraia 1999Description: ix,358Subject(s):

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	658.8 Wri (Browse shelf(Opens below))	Available	081614

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Previous	658.8 Wil New directions in marketing	658.8 Wil/Gil Strategic marketing management : planning, implementation and control	658.8 Wor Effective management for marketing	658.8 Wri Marketing : origins, concepts, environment	658.8 Xav Strategic marketing : a guide for developing sustainable competitive advantage	658.8 XLRI Marketing decisions for HR	658.8 Zei Services marketing : integrating customer focus across the firm	Next

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