Sheth, Jagdish ; Sisodia, Rajendra <br/><br/>
The rule of three : surviving and thriving in competitive markets 

 - New York  Thr free press  2002 
 - vii,277  pbk 
<br/><br/>
<br/><br/><label>ISBN: </label>074320560x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Comm. & Mgt
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>management<br/>digital technology<br/>strategies<br/>market