McKean, John <br/><br/>
Information masters : secrets of the customer race 

 - England  John Wiley & Sons Ltd.  1999 
 - x,287  pbk 
<br/><br/>
<br/><br/><label>ISBN: </label>0471988014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Comm. & Mgt
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Management<br/>Information<br/>Marketing<br/>Business