Bennett, Peter D  & Kassarjian, Horold H <br/><br/>
Consumer behavior 

 - Prentic-Hall of India Private Ltd., New Delhi  1988 
 - x, 134 
<br/><br/><label>ISBN: </label>0-87692-172-1 
<br/><br/><label>Dewey Class. No.: </label>339.4207 Ben/Kas