Bennett, Peter D  & Kassarjian, Harold H <br/><br/>
Consumer Behavior 

 - Prentice - Hall, New delhi  1981 
 - x; 134 
<br/><br/><label>ISBN: </label>0-87692-172-1 
<br/><br/><label>Dewey Class. No.: </label>339.4207 Ben/Kas