Saxena, Rajan <br/><br/>
Marketing management 

 - Tata McGraw Hill, New Delhi  2001 
 - xviii,571 
<br/><br/><label>ISBN: </label>0-07-463362-7 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.8 Sax