Sargeant, Adrian & West, Douglas C <br/><br/>
Direct and interactive marketing 

 - Oxford University Press, Oxford  2001 
 - xxiii,460 
<br/><br/><label>ISBN: </label>0-19-878253-5 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.8 Sar/Wes