Zikmund, William  & d'Amico, Michael <br/><br/>
Marketing : creating and keeping customers in an e-commerce world 

 - 7th ed 
 - Thomson Learning, Singapore  2001 
 - xlvi,689 
<br/><br/><label>ISBN: </label>981-240-235-7 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.8 Zik/d'Am