TY  - BOOK
AU  - Khan, Kaleem Mohammed  & Khan, Mohammed Naved
TI  - Facets of Indian advertising and consumer behaviour: an empirical approach
SN  - 81-7391-447-8
U1  - 658.83 Kha/Kha 
PY  - 2002///
CY  - Kanishka, New Delhi
KW  - Commerce and Management
ER  -