Vyas, parimal H. <br/><br/>
Managing and measuring  consumers' satisfaction : (today's marketing mantra) 

 - Book Enclavce, Jaipur  2002 
 - 251 
<br/><br/><label>ISBN: </label>81-87036-68-0 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.834 Vya