Luck, David J   &  Rubin, Ronald S <br/><br/>
Marketing research 

 - 7th ed 
 - Prentice-Hall of India, New Delhi  2001 
 - xvii,683 
<br/><br/><label>ISBN: </label>81-203-0484-5 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.83 Luc/Rub