TY  - BOOK
AU  - Imhoff, Claudia; Loftis, Lisa & Geiger, Jonathan G
TI  - Building the customer-centric enterprise: data warehousing techniques for supporting customer relationship management
SN  - 0-471-31981-3
U1  - 658.812 Imh 
PY  - 2001///
CY  - John Wiley & Sons, Inc., New York
ER  -