Krishnamacharyulu, C. S. G  & Ramakrishnam, Lalitha <br/><br/>
Rural marketing : text and cases 

 - Pearson Education Asia, New Delhi  2002 
 - xvii, 397 
<br/><br/><label>ISBN: </label>81-7808-576-3 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.8 Kri/Ram