TY  - BOOK
AU  - Jon White, Laura Mazur
TI  - Strategic communications management : making public relations work
SN  - 81-7371-134-8
U1  - 659.111 Whi/Maz 
PY  - 1995///
CY  - Universities Press, Hyderabad
KW  - COMMUNICATION
KW  - MANAGEMENT
KW  - PUBLIC RELATIONS
ER  -