Keith K Cox and Ben M Enis <br/><br/>
The Marketing research process : a managerial approach to purchasing relevant information for decision making 

 - Goodyear, California  c1972 
 - xii,622p 
<br/><br/><label>ISBN: </label>0-87620-544-9 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.83 Cox/Eni