TY  - BOOK
AU  - Keith K Cox and Ben M Enis
TI  - The Marketing research process : a managerial approach to purchasing relevant information for decision making
SN  - 0-87620-544-9
U1  - 658.83 Cox/Eni 
PY  - 1972///
CY  - Goodyear, California
KW  - Commerce and Management
ER  -