John Vivian <br/><br/>
The Media of mass communication 

 - 5th ed 
 - Allyn and Bacon, Boston  c1999 
 - xvii,524p 
<br/><br/><label>ISBN: </label>0-205-28739-5 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Home Science - Extn. Ed.
<br/><br/><label>Dewey Class. No.: </label>384 Viv