TY  - BOOK
AU  - Braun Thom
TI  - ThePhilosophy of branding : great philosophers think brands
SN  - 0-7494-4323-5
U1  - 658.827 Bra 
PY  - 2004///
CY  - Kogan page India, New Delhi
KW  - Commerce and Management
ER  -