Nimit Chowdhary,Monika Chowdhary <br/><br/>
Textbook of marketing of services : the indian experience 

 - Macmillan India Ltd, New Delhi  2005 
 - xii,445p 
<br/><br/><label>ISBN: </label>1-403-92760-x 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8 Cho/Cho