Andreasen, Alan R & Kotler, Philip <br/><br/>
Strategic marketing for nonprofit organizations 

 - 6th ed 
 - Pearson Prentice Hall, South Asia  c2003 
 - 544 
<br/><br/><label>ISBN: </label>81-7758-955-5 
<br/><br/><label>Dewey Class. No.: </label>658.8 And/Kot