Zook, Chris <br/><br/>
Beyond the core : expand your market without abandoning your roots 

 - Harvard Business School Press, Boston  2004 
 - xv,215 
<br/><br/><label>ISBN: </label>1-57851-951-9 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.406 Zoo