Stafford, Marla R (ed) & Faber, Ronald J (ed) <br/><br/>
Advertising, promotion, and new media 

 - Prentice - Hall of India, New Delhi  2005 
 - xii; 380 
<br/><br/><label>ISBN: </label>81-203-2739-X 
<br/><br/><label>Dewey Class. No.: </label>659.1 Sta/Fab