The art of building a brand : top marketers reveal the secrets of building successful brands 

 - Vision Books, New Delhi  c2003 
 - 160p 
<br/><br/><label>ISBN: </label>81-7094-587-9 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Dewey Class. No.: </label>658.827 The